Beer and Oktoberfest Museum, Beer exhibition center in Münchner Altstadt, Germany
The Beer and Oktoberfest Museum in the old town displays historic beer mugs, traditional brewing equipment, and extensive documents about Munich's beer history across multiple floors. The collection shows how brewing was developed and practiced in this region.
The building dates back to 1340, and parts of the foundation walls contain remains from the Roman period. These layers tell the story of long settlement and development at this location in Munich.
Beer has been central to Munich's social life and celebrations for centuries, shaping how people gather and mark special occasions together. The exhibition shows how this tradition remains woven into the city's identity today.
The museum is located between Marienplatz and Isartor in the old town and is easy to reach on foot. Visitors should note that it opens on limited days of the week, and a tavern on site serves regional beers.
The collection includes silver medals thrown during Crown Prince Ludwig I's wedding in 1810, marking the origin of the first Oktoberfest. These artifacts directly connect the museum to the beginning of one of the world's most famous festivals.
Location: Munich
Official opening: September 7, 2005
Accessibility: Wheelchair inaccessible
Operator: Edith-Haberland-Wagner-Stiftung
Address: Sterneckerstraße 2
Opening Hours: Tuesday-Saturday 13:00-19:00
Phone: +498924231607
Website: http://bier-und-oktoberfestmuseum.de
GPS coordinates: 48.13525,11.58025
Latest update: December 12, 2025 14:25
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