Metzudat Ze'ev, Brutalist office building on King George Street, Tel Aviv, Israel.
Metzudat Ze'ev is a concrete office building in Tel Aviv featuring 16 floors and standing 60 meters (197 feet) tall. Its facade displays geometric shapes with pronounced vertical and horizontal lines, characteristic of brutalist design.
Built in 1966, this structure was designed by architects Moshe Ben-Horin and Mordechai Ben-Horin. It emerged as an expression of modern Israeli architecture and reflects the design aspirations of that era.
This building serves as the headquarters of the Likud party and houses museums exploring Israeli political history and the Zionist movement. Visitors can observe how the space reflects the party's identity and role in the country's political life.
Located on King George Street, this building houses political offices alongside commercial spaces used by various organizations today. It remains an active center within the city's business district and is easily accessible to visitors.
The building's name means Ze'ev's Fortress and honors Ze'ev Jabotinsky, a key founder of the revisionist Zionist movement. This makes it a symbol of political power within Tel Aviv's urban landscape.
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