The National Museum of Play

The National Museum of Play in Rochester houses over 500,000 toys, games, and recreational objects displayed across multiple exhibition halls. The collection ranges from classic dolls and vintage toys to video games and contemporary play objects.

The museum began in 1969 based on Margaret Woodbury Strong's personal collection and underwent major renovations that greatly expanded its size. These changes allowed it to house thousands of additional items from other collectors and sources.

The National Toy Hall of Fame shapes how people see toys as cultural objects that connect generations and tell stories about society. Visitors notice how certain playthings like building blocks, dolls, and board games appear again and again across different places and time periods.

The museum is open daily with quieter mornings and busier afternoons for exploring. Plan several hours to visit the different exhibition areas, especially if you want to spend time in the butterfly garden section.

Inside is the largest indoor butterfly garden in New York state where hundreds of living butterflies fly freely. Visitors can watch these insects up close and see how they grow and transform throughout the seasons.

Location: Rochester

Inception: 1969

Accessibility: Wheelchair accessible

Address: One Manhattan Square Rochester, New York 14607

Opening Hours: Monday-Sunday 10:00-17:00; Thursday-Saturday 10:00-20:00

Phone: +5852632700

Email: info@museumofplay.org

Website: https://museumofplay.org

GPS coordinates: 43.15250,-77.60167

Latest update: December 7, 2025 19:29