Wisconsin Pavilion

The Wisconsin Pavilion is a twelve-sided structure with six canopies and a metal roof held up by concrete piers. Inside, it houses offices, broadcasting studios, and a gift shop that visitors can access and explore.

The building was originally constructed for the 1964 New York World's Fair and relocated to Wisconsin in 1965 with private funding. This relocation transformed it into a notable remnant of a major American exhibition on display in the Midwest.

The building functions as a broadcast hub for radio operations while maintaining its status as a registered historic site. Visitors can sense how the space bridges its original fair-era purpose with its current community role.

The building sits along East Division Street and is accessible to visitors during operating hours. It works best to visit the studios and gift shop during midday when radio broadcasting activities are less active.

A 16-foot tall fiberglass cow named Chatty Belle stands near the pavilion's entrance, greeting visitors as they arrive. This colorful sculpture dates back to the world's fair era and recalls the agricultural theme of the original exhibition.

Location: Neillsville

Inception: 1964

Architectural style: mid-century modern

Address: 1201 E Division St, Neillsville, WI 54456

GPS coordinates: 44.55311,-90.57997

Latest update: December 14, 2025 18:05