IAM Illusion Art Museum

The IAM Illusion Art Museum is a gallery in central Prague that focuses on optical illusions and spatial installations. The exhibits combine classic illusionistic techniques with interactive works that invite visitors to experiment and observe the tricks firsthand.

The museum opened in 2018 as the first Czech institution to focus on both historical and contemporary approaches to illusion art. Its establishment marked a shift in the local art scene toward more interactive and participatory experiences.

The museum presents works by artists who explore perspective and spatial manipulation across different cultural traditions. Visitors experience how various approaches to visual deception engage the eye and challenge perception in playful ways.

The museum sits in the Old Town between two major squares and is easy to reach on foot. Most exhibits encourage hands-on interaction, so visitors should allow time for exploring and taking photos.

The museum uses a mobile app with augmented reality that adds digital layers to the physical works. This technology transforms static displays into dynamic experiences that reveal themselves through a smartphone.

Location: Prague

Address: Melantrichova 536/2, 110 00 Staré Město

Phone: +420604358240

Website: https://iamprague.eu

GPS coordinates: 50.08525,14.42191

Latest update: December 9, 2025 18:49