L'Università della Pizza, Pioneering pizzeria in Vico Equense, Italy
L'Università della Pizza is a pizzeria in Vico Equense with multiple levels and a garden terrace accommodating around 400 guests. Its signature approach is selling pizzas by the meter, allowing groups to share portions of varying lengths.
Luigi Dell'Amura founded the pizzeria in the 1930s and invented the concept of selling pizzas by the meter to serve groups more efficiently. This approach became the defining characteristic of the place and shaped how it operates today.
The place functions as a teaching hub where visitors can observe or participate in learning the craft of traditional Neapolitan pizza-making. This role as an educational space has made it a meeting point for those curious about regional cooking traditions.
Parking is available nearby, and reservations are accepted for larger groups, events, and celebrations. It is best to book in advance, especially if you are planning to visit with a large party or for a special occasion.
The signature Pizza Italia Unita displays the colors of the Italian flag through its ingredients: prosciutto crudo, mozzarella, parmesan, basil, and arugula arranged across its length. This playful creation blends regional flavors with a visual tribute to the country.
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