WOW Spazio Fumetto, Comic art museum in Viale Campania, Milan, Italy.
WOW Spazio Fumetto is a comic art museum housed in a restored section of a former factory building in Milan, displaying original artwork, illustrations, and materials from comic history. The space features both long-term collections and rotating exhibitions that explore different styles and periods.
The museum opened in 2011 within a section of a former confectionery factory, repurposing industrial space for cultural use. This transformation reflects a broader trend in Milan of converting manufacturing buildings into creative and cultural venues.
The museum positions comics as a serious art form that deserves museum space and attention, showing how the medium has developed into a respected creative field. You can see this reflected in how the exhibitions treat illustrated stories with the same care as paintings or sculpture.
The museum is located on Viale Campania and is easily accessible by public transportation. Morning hours are typically reserved for school groups, so afternoons and evenings offer quieter times for individual visitors to explore.
The building began as a tram depot in 1926; confectioner Motta bought it in 1960 and ran a sweets factory there until 1985, after which it stood unused until Milan redeveloped the area with a neighbouring park. The Franco Fossati Foundation received the building in 2010 and opened the museum the following year.
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