Hemmeslöv, Coastal area in Båstad Municipality, Sweden

Hemmeslöv is a coastal settlement near Båstad that stretches along one of Sweden's longest continuous sandy beaches. The area borders the Kattegat waters and features a flat, open shoreline landscape.

Hemmeslöv is a name of medieval origin, interpretable as Hämirs lev, meaning a leftover or inherited estate. The area long served as a place for both holiday and year-round living. Riviera began to be built up in the 1940s around the then-luxurious hotel by the fine-grained sandy beach called Rivieran. Åstad, formerly called "Nya Hemmeslöv", now centres on Båstad's new railway station.

The name Hemmeslöv can be read as Hämirs lev, meaning a leftover or inherited estate. Riviera grew up in the 1940s around a hotel by the fine-grained sand beach called Rivieran, and Åstad was formerly known as "Nya Hemmeslöv".

The area is well-connected by bicycle paths that run from Båstad in the west to Mellbystrand in the northeast along the coast. Flat terrain and wide beaches make exploration easy and suitable for all activity levels.

Åstad, on the edge of the Hemmeslöv area in Båstad Municipality, was formerly called "Nya Hemmeslöv" and now centres on Båstad's new railway station, a transport hub for the district.