Playa de Poniente, Gijón, Urban beach in Gijón, Spain.

Playa de Poniente is an urban beach in Gijón, located next to the marina and backed by a wide promenade. The sand is fine and the water stays shallow along most of the shore, making swimming straightforward.

The beach was built in the 1990s on land that had been home to a shipyard for many decades before that. Removing the industrial site opened this stretch of coast to the public for the first time.

In June the beach hosts the San Juan bonfire, which draws more than 100,000 people. In August it holds a cider-pouring festival where participants try to beat the established record. During the local fiestas known as "La Semanona", concerts take place at night on a stage set up on the sand itself.

A wide central stairway leads down to the sand, and there is an access point for people with reduced mobility. Showers and foot-washing taps are spread across the western, central and eastern sections. In summer a walkway is laid from the lower floor of the lifeguard building to about 10 metres from the water; it is removed outside the season.

The promenade along the beach was officially named Paseo de Tini Areces in 2022, after Vicente Álvarez Areces, the mayor who launched the beach works in 1994. The chimney of the demolished Gijón glass factory still stands in the middle of the walk, a remnant of the industrial past the beach replaced.