The Allston Mall, Alternative retail space in Allston, Massachusetts.
The Allston Mall was an alternative retail building on Brighton Avenue housed in a two-story brick structure dating to 1900. The second floor contained multiple independent shops and cultural spaces within a single commercial setting.
Marsha Berman of Linden Realty Associates operated the space from 1960 to 2005 as a center for independent entrepreneurs and experimental ventures. During this period, the location became an important hub for alternative business activity in the community.
The Primal Plunge Bookstore and 88 Room art gallery offered literature, self-published zines, and exhibitions addressing social topics. These spaces drew people interested in alternative viewpoints and local artistic work.
The building remains active today and continues to serve commercial purposes under new ownership. Visitors should note it is an active commercial location, so daytime visits work best for exploration.
In 1997 Radio Free Allston broadcast from this location, transmitting community programming without an FCC license. The station focused on local news and issues relevant to the neighborhood.
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