Toy Town Museum

Toy Town Museum is a toy museum in East Aurora displaying a large collection of playthings and dolls from various decades. The exhibition is arranged chronologically, so visitors can see how toys evolved from handcrafted objects to industrial products.

The museum was founded in 1987 from the desire of local citizens to honor the region's toy manufacturing. It is located on the Fisher-Price campus and connects the factory's local history with the collection display.

The museum displays toys that reflect different phases of American childhood and shows how play has evolved across generations. Visitors see which toys were popular with children in various decades and what these playthings reveal about each era.

Wear comfortable shoes as you will walk through multiple exhibition rooms and spend considerable time viewing display cases. Guided tours are available to help visitors understand the evolution of toy production better.

The museum houses a handcrafted miniature carousel and restored carousel horses from the early 1900s, showing what amusement park craftsmanship looked like at that time. These pieces come from an era before toys were manufactured in factories, offering insight into traditional production techniques.

Location: Fisher-Price

Inception: 1987

Website: http://toytownusa.com

GPS coordinates: 42.77244,-78.61252

Latest update: December 13, 2025 17:09