Rua 24 Horas, Shopping gallery in central Curitiba, Brazil
Rua 24 Horas is a covered shopping passage in central Curitiba featuring metal arches and glass roofing that connects two major streets. The gallery houses restaurants, clothing stores, handicraft shops, a pharmacy, and banking services all in one connected space.
The passage opened in 1991 and was Brazil's first commercial street operating continuously around the clock at that time. It introduced a new model for urban shopping and social gathering that influenced how the city developed.
The covered passage serves as a gathering place where locals come to shop, eat, and spend time together throughout the day. People from across the city naturally meet here, making it part of Curitiba's daily rhythm.
The passage is freely accessible to visitors at any time of day. Different shops and services inside have varying hours, so it is helpful to check before visiting if you want to access specific stores or restaurants.
Large illuminated clocks at both passage entrances display time in 24-hour format, controlled by a central electronic quartz system. These distinctive timepieces are a recognizable feature that reinforces the place's name and concept.
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