Musée des Verts, Football museum at Geoffroy-Guichard Stadium, Saint-Étienne, France
The Musée des Verts occupies eight rooms covering 800 m² on the first floor of the Geoffroy-Guichard stadium in Saint-Étienne, in the corner between the Pierre Faurand and Jean Snella stands, above the ticket office. Its displays gather a thousand objects linked to AS Saint-Étienne, among them trophies, 150 shirts, balls and the Mercedes of goalkeeper Ivan Ćurković.
The museum opened in December 2013, presented as the first of its kind in France. Its creation was partly funded by the Loire departmental council, which provided 2.5 million euros, and the museum set a target of 45,000 visitors a year. The museography, exhibition design and project management were entrusted to the agency Les Charrons.
The collection shows how football is lived and celebrated in the Saint-Étienne region. Visitors see personal items and memories that reveal the role this club holds in the daily life of the city.
Visitors should plan for limited opening hours as the museum is accessible only on certain weekdays and times. It is helpful to consider a combined visit with a stadium tour to get a more complete experience of the location.
The museum houses the original goal posts from the 1976 European Cup final, a rare relic from one of the biggest moments in European football. This artifact connects visitors directly to a historic event that millions of people watched unfold.
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