Plazoleta Julio Cortázar, Square in Palermo, Buenos Aires, Argentina
Plazoleta Julio Cortázar, still called Plaza Serrano by many, is a small square in Palermo, Buenos Aires, at the corner of Honduras and Jorge Luis Borges. It is the center of a wider area full of bars, restaurants, and fashion shops, and on weekends an art fair fills the paved ground with paintings hung on a metal rack.
The square was originally named Plaza Serrano after the street that is now Jorge Luis Borges. In 1994, the city renamed it Plazoleta Julio Cortázar to honor the Argentine writer who mentioned it in his stories.
On weekends, local artists hang their work on a long metal rail and sell it directly, while designers set up racks of clothes around the square. The scene reflects the creative spirit of Palermo, where writers, painters, and musicians have long mixed with visitors and residents.
The square is easy to reach on foot from nearby streets, and the surrounding area is flat and walkable. Weekends draw the biggest crowds, so come early in the day if you want to browse the stalls without rushing.
The square sits at the heart of an area that locals now call Palermo Soho, a nickname inspired by New York's SoHo because of a similar wave of old houses turned into shops and galleries. The metal rack used for the art fair is a simple structure that blends into the square when the stalls are gone.
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