930 Fifth Avenue, Art Deco apartment building on Fifth Avenue and 74th Street, Manhattan, United States.
930 Fifth Avenue is an Art Deco apartment building at Fifth Avenue and 74th Street that rises 19 stories with a penthouse. The brick facade displays Italian Renaissance elements and shapes the streetscape of the Upper East Side with its rectangular form.
The building was completed in 1940, replacing three private residences that previously stood on the site. Its construction marked a turning point in Emery Roth's portfolio, representing a shift from historicist design toward modern Art Deco architecture.
The building shapes the Upper East Side as a residence for affluent inhabitants who value proximity to museums and cultural institutions. Its history is linked to notable figures like filmmaker Woody Allen, who lived in its refined apartments.
The building sits directly beside Central Park and offers residents and visitors immediate access to the famous park and shopping along Fifth Avenue. The Upper East Side is well served by public transportation, making it easy to reach.
The building was recognized by architecture critic Paul Goldberger as a milestone in the development of modern architecture due to its reduction of ornamentation compared to earlier styles. This simplification of design helped pave the way toward contemporary architecture.
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