Spiaggia Grande, Main beach in Positano, Italy
Großer Strand is the main beach in Positano, stretching about 300 meters with dark sand and pebbles along turquoise waters of the Tyrrhenian Sea. Steep cliffs rise above and create a natural amphitheater that encloses the shoreline on three sides.
The beach began as a modest fishing port until the 1950s brought international attention to Positano through a Harper's Bazaar essay. This moment transformed the shore from a working village beach into one of the Mediterranean's most sought-after destinations.
The beach serves as a working harbor where fishermen launch their boats each morning, keeping alive the maritime practices that define Positano's relationship with the sea. This daily rhythm shapes how locals and visitors experience the waterfront together.
Several beach clubs offer sunbeds and umbrellas for rent along the shore, with a free public area preserved near the eastern end. The morning hours bring softer light and fewer crowds, making this an ideal time to arrive before midday when tour groups descend.
A discotheque is carved into the rock face itself, where dancers move to music while waves crash against the surrounding cliffs. This unconventional venue amplifies the natural soundscape of the sea, creating a sensory experience difficult to find elsewhere.
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