WWBF, radio station in Bartow, Florida
WWBF is a radio station broadcasting from Bartow in Central Florida on multiple frequencies: AM 1130, FM 102.9, and FM 97.1. The station plays classic hits from past decades and operates with 2500 watts of power during the day, allowing it to reach across Polk County and surrounding areas.
The station first went on air in 1969 and was originally called WPUL before changing to WWBF in the 1980s. The same ownership has been in place since 1984, giving the station continuity and deep roots in the local community.
WWBF serves as a local meeting point through its WBF Shopper program, where residents have gathered for over fifty years to buy, sell, trade, and give away items on air. This long-standing tradition has woven itself into the daily rhythm of the community, creating personal connections between neighbors and helping people feel part of something larger than themselves.
You can listen to WWBF on your radio, through an online stream, or via the station's website, accessing different frequencies depending on your location and device type. The station broadcasts around the clock and also offers podcast replays of the WBF Shopper program, so you can catch missed episodes later.
The Radio Store offers certificates at half price from local Polk County businesses on the first Monday of each month at 8:30 AM, featuring deals from restaurants, golf courses, car services, and retail shops. This monthly tradition gives listeners a real way to support their favorite station while saving on everyday needs.
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