Aoba Shrine, Shinto shrine in Miyagi Prefecture, Japan

Aoba Shrine is a Shinto shrine in Aoba-ku, Sendai, dedicated to Date Masamune under the name Takefuruhiko-no-mikoto. Its main hall, rebuilt in 1927, has a broad dark grey tiled roof with edges that curve slightly upward, set above a light wooden facade on a low stone base reached by stone steps. A stone lantern with a carved base and roofed top stands before it, beside a low wooden railing along a paved walkway; to the right is a smaller open-fronted wooden structure with a sloped roof.

Aoba Shrine was founded in 1873 after former retainers of the Sendai Domain, led by Matsumoto Kizō, petitioned Miyagi Prefecture to enshrine Date Masamune under the name Takefuruhiko-no-mikoto. The shrine was ranked a prefectural shrine in 1874 and its buildings were completed that November; the present main hall dates from 1927.

The shrine honours Date Masamune under the name Takefuruhiko-no-mikoto; its spring grand festival falls on 24 and 25 May, the anniversary of his death. That rite was long called the Aoba Matsuri, and in 1985 the city started the separate Sendai Aoba Matsuri around it. A small subsidiary shrine honours his retainers.

The shrine is accessible on foot and welcomes visitors year-round, with annual festivals bringing additional activities and crowds. Early morning or late afternoon visits offer a quieter experience before or after peak visiting hours.

The shrine's chief priest is Katakura Shigenobu, hereditary head of the Katakura clan, whose ancestors served as castellans of Shirakawa Castle under the Date. After the 2015 hit game Sengoku BASARA, women fans of the character Katakura Kojūrō began visiting to see his descendant. The torii gate collapsed in the 2011 Tōhoku earthquake.