The Fitzroy

The Fitzroy is a ten-story residential building containing fourteen luxury homes with eleven-foot ceilings and copper-framed windows throughout. The structure rises approximately 120 feet in Chelsea.

The project began in 2014 when JDS Development Group purchased the site on West 24th Street. Secured financing then enabled the subsequent construction phase.

The building takes its name from a former street in Chelsea, and Roman and Williams architects incorporated Art Deco elements into the modern design.

This is a private residential building that can be viewed from the street to appreciate its architectural details. The best view of the distinctive facade is from across the street.

The exterior facade comprises approximately 5600 individually shaped green terra cotta blocks, each handcrafted through molding, scraping, carving, glazing, and firing. Every block is unique in its creation.

Inception: 2019

Address: 514 W 24th St, New York, NY 10011 U.S.

GPS coordinates: 40.74861,-74.00485

Latest update: December 13, 2025 12:22