Dr. Pepper Museum building, Soft drink museum in Waco, Texas, US.
The Dr. Pepper Museum occupies the 1906 Artesian Manufacturing and Bottling Company building, a three-story red brick structure with arched windows and a corner entrance in downtown Waco. Inside, three floors of exhibits hold vintage advertisements, bottles and bottling machinery from the drink's first decades.
The building served as a bottling plant for the soft drink beginning in 1906, during the era when factories produced beverages for regional distribution. The facility stopped operating in the 1960s but was later converted into a museum to preserve the stories of both the factory and the drink itself.
The drink takes its name from pharmacist Charles Alderton, who worked at the Old Corner Drug Store in Waco, and from Wade Morrison, the store's owner, who is credited with naming it after a friend's father. The museum keeps that local origin story at the centre of its displays, alongside the advertising characters and slogans that carried the brand across the country.
The building is located downtown and easy to reach on foot; visitors should expect to climb stairs to see all three floors. Plan to spend two to three hours exploring the exhibits at a comfortable pace.
The top floor houses the Free Enterprise Institute, where students learn how business works through case studies based on the soft drink industry. This unusual blend of museum space and classroom turns the old factory into a place where history and economics education happen side by side.
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