Magnetic Hill

Magnetic Hill is a geographical anomaly at the northwestern edge of Moncton where an optical illusion makes cars appear to roll uphill when placed in neutral. A road segment about one kilometer long creates this effect, making water and other objects seem to flow upward against gravity.

In the 1930s, local resident Muriel Lutes opened an ice cream stand at the site, starting its development as a tourist attraction. The location grew over subsequent decades into a well-known destination that draws thousands of visitors wanting to experience the phenomenon firsthand.

The name comes from an optical illusion that has captivated visitors for generations and sparked stories about hidden magnetic forces at work. Indigenous Mi'kmaq people knew of this location long before European settlement and called it the magic mountain in their oral traditions.

Visitors experience the effect best in clear weather and with a car, following the staff instructions at the starting point on-site. Coming during quieter times makes the experience safer and more relaxed without heavy traffic disrupting the demonstration.

The phenomenon is actually an optical illusion created by the slope of the surrounding terrain and not caused by magnetic or physical anomalies. Yet the effect remains surprisingly convincing when visitors experience it for the first time.

Location: New Brunswick

Shares border with: Stilesville

GPS coordinates: 46.13360,-64.88200

Latest update: December 6, 2025 16:04