Luxe Rodeo Drive Hotel, Luxury hotel on Rodeo Drive, Beverly Hills, US

The Luxe Rodeo Drive Hotel is a closed hotel building at 360 North Rodeo Drive in Beverly Hills, California, between Brighton Way and Dayton Way. The mid-century modern structure, designed by William Krisel, held 88 rooms and was the only hotel on Rodeo Drive. It closed in 2020 and is scheduled for demolition in 2026.

The Beverly Rodeo Hotel opened in 1962, designed by mid-century modern architect William Krisel and owned by Seymour Owens and Herb Kronish. In the late 1960s and early 1970s it operated as the Beverly Rodeo Hyatt House. Shinko Hotels sold it in February 1995 for $12 million to Efrem Harkham's Summit Management Group, which remodeled it in 2000 and renamed it the Luxe Rodeo Drive Hotel. LVMH bought it in December 2021 for $200 million; demolition was approved in November 2025 for a Tiffany & Co. flagship.

The Luxe Rodeo Drive Hotel sits on a street that people around the world associate with luxury shopping and high-end fashion. The lobby and common areas reflect that setting, with a style that feels restrained rather than loud.

The building stands at 360 North Rodeo Drive, between Brighton Way and Dayton Way, on the block that was the hotel's only Rodeo Drive address. It closed permanently in September 2020, so there is no lobby or front desk to visit. In November 2025 the Beverly Hills Planning Commission approved demolition for a Tiffany & Co. flagship store.

The hotel's Cafe Rodeo was moved deeper inside the building during the 2000 remodel, freeing its original spot on Rodeo Drive to be leased as luxury shops. In 2014 the hotel worked with Guittard Chocolate to make a cake shaped like Beverly Hills City Hall for the city's centennial block party on April 27.