Insurgentes 300, Modernist residential tower in Colonia Roma, Mexico City, Mexico
Description
Insurgentes 300 is a modernist residential tower on Avenida de los Insurgentes featuring a geometric facade with cantilevered balconies. The lower levels house commercial and office spaces, while upper floors contain residential units.
History
Mario Pani designed this building in 1956 as one of Mexico's first tall residential condominiums. It introduced modern urban planning principles by integrating housing with commercial and office uses.
Culture
A large 'CANADA' advertisement once covered the facade and became a neighborhood landmark for decades. This sign was later reimagined as an art installation at Museo Carrillo Gil.
Practical
This is a private residential and commercial building located on a busy urban avenue with heavy traffic. The interior is not open to public access, so viewing is limited to the exterior facade from the street.
Did you know?
The building originally had a heliport on its roof, showcasing its status as an advanced architectural project in 1950s Mexico City. This feature was unusual for residential buildings at that time in the city.
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