Cheongdam-dong

Cheongdam-dong is a luxury shopping district in Seoul with wide streets lined by international fashion brands, contemporary art galleries, and upscale dining establishments. The area covers roughly 760 meters and concentrates its retail and dining scene within this compact zone.

The area was originally called Chungsutgol, meaning a valley with clean water, during Korea's Joseon period. It became part of Seoul in 1963 and Gangnam District in 1973, leading to rapid development into the upscale commercial zone it is today.

K-pop production companies established their main offices here, shaping how the neighborhood developed and who lives and works in it today. You can sense this influence walking through the streets, from the crowds of young people to shops that cater to fans from around the world.

The neighborhood connects easily to Seoul's public transportation through multiple bus lines and nearby subway stations. An electronic T-money card simplifies payments across shops and transit, making it convenient to spend time exploring here.

The MCM Haus flagship store displays a multicolored facade with brass plates that reflects the modern architectural approach seen throughout the neighborhood. This kind of bold design statement defines how the district presents itself to visitors.