Aurora Plaza, Skyscraper in Lujiazui, Pudong, Shanghai, China

Aurora Plaza is a 180-meter skyscraper in Lujiazui, Pudong, Shanghai, completed in 2003. Its main tower has 38 floors above ground and three basement levels, with a six-floor annex; floors one to five are clad in granite, while upper floors have gold and silver glass curtain walls. The building faces the Huangpu River and the Bund.

The tower was completed in the early 2000s, during a period when Shanghai was reshaping its skyline with a wave of new commercial construction in the city center. It was developed by the Aurora Group, a Taiwan-based company that used the project to establish a stronger foothold on the Chinese mainland.

The building's name comes from its owner, the Taiwan-based Aurora Group, whose Chinese name is Zhendan. The LED screen on the facade facing the Bund has carried campaigns such as Earth Hour and "I Love SH". From 2003 until roughly 2011–2013 the top of the tower displayed the English word "AURORA" in stylised letters, later replaced by the Chinese characters 震旦.

Aurora Plaza stands in Lujiazui, Pudong, beside the Huangpu River, a six-minute walk from Lujiazui station on metro lines 2 and 14. Pudong International Airport is about 45 minutes away. The riverside position faces the Bund, so the LED screen on the curved facade is best seen from the opposite bank.

The LED screen on the facade, finished in early 2003 and switched on 1 April 2003, measures 57 m wide by 63 m high, a total of 3,591 sq m, and was recognised in October 2004 by Guinness World Records as the largest screen. It has carried campaigns such as Earth Hour and "I Love SH".